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The Power of Social Media for Businesses in 2020

Social media has long become a mainstay in people’s lives, businesses, and consumers alike. Whether it’s through Facebook posts, Twitter tweets, or Instagram stories, these platforms and more are powerful tools for businesses, and allow… 

How Bad Reviews are Good for Business

Online customer reviews can sway or hinder a sale in a flash. In an oft-cited survey, 90% of respondents reported that reading positive product or service reviews had influenced their behavior. Similarly, 86% reported that…