The quality of your small business’s local reputation is an extremely important component of your marketing plan. As your business grows, and interacts with more customers, you’re going to develop either a positive or a…
The year of 2019 saw huge changes and advances in pay-per-click marketing. Google completely revamped its Google AdWords platform with new campaign types, targeting tools, and a full rebrand to Google Ads. Bing Ads unveiled…
Look around at any given location at any point of your average day and you’re likely to see multiple sets of eyes locked intently on the screen of their chosen mobile device. Social media permeates…
We understand. We live in a highly competitive business world where the digital landscape and things like SEO(Search Engine Optimization), content marketing, and social media take a front seat to marketing tactics of the “old”.…
If you run a small business, you probably already have a website, blog and social media pages. Most businesses realize that it’s important to have these three components in their online presence. However, just starting…
Each year, more businesses have their IT department create chatbots which are used to help improve the overall customer experience. What some IT managers don’t realize is that they can use the same technology to…
Most businesses know how important it is to have a social media presence and fortunately there is no shortage of social media platforms to choose from. Unfortunately a small business may not know which ones…
Messenger marketing refers to the act of businesses using mobile chat platforms to conduct conversations and showcase their products to prospective customers. Market predictions have shown messenger marketing as the most significant frontier for business…
Does the thought of integrating social media into your small business marketing plan overwhelm you? With so many options, how do you know which platform to use? What are the keys that you should focus…
Different businesses have different audiences. If you run a business solely on the internet and you mail your product out to various parts of the country or even the world, then you may not think…