There are three major components we need to consider when creating a sales funnel: The customer’s state of mind The technology we use The message we send them Before, we’ve described the various stages and…
A 2019 study conducted by location-based marketing technology company Uberall found that nearly half of all online business listings contain inaccurate information. Previous studies have shown that businesses run the risk of consumers losing trust…
When you’re running an honest business with every intention of being transparent, authentic and genuine, you don’t want people to get the wrong idea. You don’t want people to believe that your products or service…
Everyone is on social media nowadays—influencers, followers, companies, consumers etc. So it makes sense to use social media marketing for your product or your service. There are a couple of ways of marketing on social…
With the advent of smartphones, it turns out that a number of things you could previously do only on computers can now be done on phones. You can access any website you like via your…
If you’re trying to move your business into the digital marketing platform, you’ve probably heard of pay per click advertising (or PPC). If you haven’t heard of this, here is a breakdown of what it…
Here are a few additional strategies by Dan Sullivan of The Strategic Coach to keep the focus on opportunities for growth, progress, and achievement that arise when the world around us gets more turbulent. We…
Nowadays, a lot of people believe that you can go viral using social media. And although this is true, virality is not the only reason why you should be on social media. Sure, one or…
I had a friend who recently posted this and I wanted to share it with you all. This beautiful statement is below. Remember: Where there is fear, replace it with certainty. Where there is doubt,…